Add-to-cart below the fold on mobile

What it is

The add-to-cart button is below the fold on mobile product pages.

Why it costs money

The action you want is off screen when the shopper arrives. Many will scroll and find it; the ones who came from an ad and are half-interested will not.

How to see it on your own store

Open a product page on a phone. Without scrolling, can you tap add to cart?

What Liftable would do

Sticky ATC bar.

Written to a duplicate of your theme. Your live theme is not edited.

Liftable cannot write to a duplicate theme on your store yet, so approving records your decision and builds nothing.

How it is priced

A scan prices this against your own traffic and average order value, then assumes a fix wins back 45% of the excess loss — never more than half, and never more than 35% of that surface's revenue. The formula and every input are printed on the report, so you can disagree with the number and see exactly which assumption to argue with.