Too much JavaScript or too many third-party domains

What it is

The store loads more than 1.5 MB of JavaScript, or calls more than 25 third-party domains.

Why it costs money

Every third-party domain is a DNS lookup, a connection and a file, on every page load, for every shopper. This is the compounding cost of years of app installs.

How to see it on your own store

Open your store in a private window with the browser's network panel and count the distinct domains.

What Liftable would do

Defer/remove.

Made in the app, or in your theme editor for its embed. Liftable does not switch apps off or change their settings, and no app is uninstalled.

Approving records your decision and changes nothing on your store.

How it is priced

A scan prices this against your own traffic and average order value, then assumes a fix wins back 25% of the excess loss — never more than half, and never more than 35% of that surface's revenue. The formula and every input are printed on the report, so you can disagree with the number and see exactly which assumption to argue with.